Day 15

The class final will be Mon May 13th 12-3pm

 

You need to bring the following with you to the final:

1. your laser engraved drawing

2. your two artist trading cards 

- printed on cardstock, cut, and signed

- working in AR on the Artivive app

     3. Four photos of one of your 3D models placed on location using the Membit app 

 

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The Membit App

 

We will be adding to the augmented reality Art Park at Hartwick College.

You will need a username to be connected to our channel on the Membit App. 

 

Use the following convention to create your username. 

 

Like your Hartwick email address, your username should be your last name, first initial. 

 

i.e. my username is 'vonstengelj'. 

 

Email the professor your username when you get signed into Membit so you can be added to the channe!

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Meshy.ai

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Exporting 3D models for Membit

 

We need to change up how we export 3D models 

- In Vectary export your 3D models in the FBX file format!

 

- name your files with the following naming convention:  HC-your first name-number. i.e. HC-JOe-1.fbx

 

- Email your files to the professor

 

 

 

Studio Time

- create 12 3D models. Show the professor when your done.

- texture wrap 3D digital sculptures

 

 

Projects

- Work on Project 3 Artist Trading Cards pt.2 & pt.3 and Project 4 Digital Sculptures 

DAy 14

The Internet day 2

 

ThruYou

 

 

 

 

 

 

 

 

Jackson Pollock

 

 

 

In B Flat

 

 

 

 

 

 

The Sistine Chapel

 

 

 

 

 

 

 

 

 

Image wrapping a 3D model in Vectary

Exporting 3D models for Membit

 * Vectary has changed recently, so we can no longer export USDZ and GLB files! 

1. Export your image wrapped 3D models as FBX files

 

2. Name your ZIP file as follows:  HC-your first name-number. example HC-JOe-1.zip

3. A ZIP file that contains your 3D model and image file will be in your downloads folder

 

4. Email the ZIP file to the professor 

 

.

.

Studio Time

- create 12 3D models. Show the professor when your done.

- texture wrap 3D digital sculptures

 

 

Projects

- Work on Project 3 Artist Trading Cards pt.2 & pt.3 and Project 4 Digital Sculptures 

Day 13

Virtual Space

The Internet
  

[6min 41 sec]



[5min]

 

Geo Cities

[2min 40 sec]

.

The Deleted City from deletedcity on Vimeo.

Just Delete Me

 

 

 

R/Place

 

R/Place - video 

 

 

 

 

Presenting your artwork on social media

 

- My Art Instagram account Cryptoatari

 

Surveillance Capitalism

 

A concept in political economics which denotes the widespread collection and commodification of personal data by corporations. This phenomenon is distinct from government surveillance, though the two can reinforce each other. The concept of surveillance capitalism, as described by Shoshana Zuboff, is driven by a profit-making incentive, and arose as advertising companies, led by Google's AdWords, saw the possibilities of using personal data to target consumers more precisely. 

 

 

 

TinkerCad Basics

- whats where

Starters get help here

Placing an Object

Controlling the View 

Moving your Object

Rotate your Object

Change the size of your Object

Lessons get info here

Learning the Moves

Camera Controls

Scale, Copy and Paste

 

 

 

Studio  

 

- create 3D digital sculptures

 

 

 

 -------------------------------

 

Project 3: part 2 & 3

2. Layout your artist trading cards as 9 ups. Print your two best cards one time each. You need one for each person in the class and the professor. Cut them out and sign them. Have them ready for the final.

3. Break one of your ATCs into five layers and one base image to be used in Artivive. Needs to be ready by the final.

- Email your finished PDFs to copycenter@hartwick.edu

*Ask for two prints of each pdf file, color, 8.5x11 on cardstock. Say thank you.

 

Project 4 - Digital Sculpture

 

Day 12

Artificial Arm

 [4min 49sec]

 

 

Digital Artist

 
Camille Utterback - Interactive Projection Art - The viewer activates the art

Daniel Rozen - Reactive Art: 1 min 4 sec

   

 

Ai WeiWei and Olafur Eliassons 5 min 48 sec
   

AR Photography & How to document an AR experience.

 

Camera Angle

Eye Level

An eye-level shot is the most basic type of shot and involves simply picking up a camera or video recorder and taking a straight-on, eye-level photograph. This technique is the most common shot used by photographers, seen in many casual pictures, such as family photos or vacation shots.

High Angle

A high-angle shot involves taking a photograph from someplace above a subject at a diagonal angle. This type of angle may make a subject look smaller or even childlike.

Low Angle (Worms Eye)

A low-angle shot is the opposite of the high-angle shot. In a low-angle shot, the photographer is below the subject and takes a photograph looking up at the subject. This angle is often used to make a subject appear larger, taller or more powerful.

Bird's Eye

This type of shot is similar to the high-angle shot in that the photographer is situated above the subject. However, unlike a high-angle shot, a bird's eye shot looks straight on at a subject rather than using an angle. This type of shot is used to achieve very dramatic images.

Slanted

A slanted shot, or dutch tilt, is where the camera is tilted to the side to give the horizon a unique, angled appearance. This is a popular shot for movie stills and in magazines as it portrays a hip, edgy feeling in the photograph

Camera Movement

Camera Point of View (POV)

Close-Ups
A close-up (abbreviated "CU") is when the camera focuses on just one character's face or other part of him, taking up the entire frame. These shots are used often when a character is talking, because it puts the viewer in an almost face-to-face context. When the camera zooms directly into part of a person's face or body, so that the frame shows nothing but his body, this is an extreme close-up, or ECU. Going in the opposite direction, a medium close-up (MCU) is halfway between a standard CU and a mid-shot--which shows part of the scene and the subject.

Wide Shots
Wide Shots Abbreviated (WS) give a great view of the entire area your subject is standing in, and you can see the person's entire body against the backdrop of his setting. As the camera zooms out, making the person almost unrecognizable but giving a good view of the entire area, it becomes a VWS, or very wide shot. Finally, an extreme wide shot (EWS) takes the camera out so that you can't even see the subject, but gives the viewer a clear picture of where the viewer is supposed to be--these are generally used as establishing shots. VWS are generally taken from cranes, so they're sometimes called crane shots, and EWS can be taken from helicopters and called aerial shots.

First Person POV
The first-person perspective is a useful way to put the audience almost directly in the character's shoes. The POV shot is pretty much what the character would see--as if she is actually holding the camera herself. POV, meaning point-of-view, shots are often used to heighten the intensity of a scenario.

 

* How to create a 9 up on an 8.5"x11" of your Artist Trading cards for printing.

- create a new document 8.5 x 11nches at 180 dpi

- Flatten your image and save it as a photoshop PDF file - (not PSD but PDF. the printer center in Clark prints using PDF's)

- Repeat the process for your second artist trading card.

- Email your finished PDFs to copycenter@hartwick.edu

*Ask for two prints of each pdf file, color, 8.5x11 on cardstock. Say thank you.

 

Outside of Class Time

 

Outside of Class Time 

- Review Vectary - How to import an STL

- Review Vectary - How to texture wrap a 3D model

 

Projects

- Work on Project 3 Artist Trading Cards pt.2 & pt.3 and Project 4 Digital Sculptures 

 

 

Day 11

Biobots

The field of Biobots is relatively new and has a variety of ideologies from animal brains controlling robot bodies, animal bodies being connected to electronics and new lifeforms being designed with new technologies.

 

When the Virtual meets the Physical: Bio Bots

 “These are novel living machines,” Joshua Bongard, a computer scientist and robotics expert at the University of Vermont who co-led the new research, said in a statement. “They’re neither a traditional robot nor a known species of animal. It’s a new class of artifact: a living, programmable organism.”

[2min 02sec]

 

 [3min 13 sec]

 

 

[?min ?sec]

 

 [4min 54sec]

 

 

Plants are fighting back!

 

 

 

 

Human - Cyborg - Android - Robot

 

 

 

Levels of mediation

real -----> virtual

 

 

 

 

 

 

How to Create a 9 up on an 8.5x11” paper

 

 

 

Outside of Class time

- Review Tinkercad - How to Basics
- Review Thingiverse - How to download a 3D model 

 

 

 

Projects
- Work on Project 3 Artist Trading Cards pt.2 & pt.3

 

 

 

 

 

 

Day 10

 

 

Upload your 8 Artist Trading Cards to the class Google Photos Album "Art116 Artist Trading Cards SP24-1" in JPG format.

 

 

 

 

Review Artist Trading Card Project

 

 

 

 

Day 9

 

XR - Extended Reality

AR - Augmented Reality

VR - Virtual Reality

MR - Mixed Reality

 

AR examples jvonstengel.com

--------- --------- --------- --------- --------- --------- ---------

Getting your ATC set up for Augmented Reality

 

* How to split an image into 6 layers
 

Step 1 - Open your flattened artist trading card in Photopea (or Photoshop). This will be your background(trigger) image in Artivive.

 

Step 2 - Duplicate the base layer to create a copy on a second layer. Use the 'eraser tool' and/or the selection tools to delete the aspects of the image that you don't want to see on that plane.

Step 3 - Repeat 'Step 2' until you have six total layers

Step 4 - Save your image as a PSD file

 

Step 5 - Go to 'File' --> 'Export Layers'. Use the following settings.

 

 

 

Look for a ZIP file in the downloads folder

 

 

 

 

 

Doubble click the ZIP to open a folder. Inside the folder will be your PNG layer files!

Outside of Class time

- Review Tinkercad - How to Basics
- Review Thingiverse - How to download a 3D model 

 

 

 

Projects
- Work on Project 3 Artist Trading Cards pt.2 & pt.3

 

 

Day 8

Text to Video

 

Sora - OpenAi's text to video

 

 

 

Meshy.Ai - text to 3D model

Murf - Text to speach

Krea - Design in real time. Lots of Ai design tools

AgentGPT - Autonomous Ai

Create a comprehensive plan on how to promote sales of my product called "Wooden Cassettes". "Wooden Cassettes" are cassettes made from wood to scale size of the original 1980s cassettes. They are nostalgic and a cultural icon.

 

Marketing Plan: Promoting Sales of "Wooden Cassettes"

Target Audience Identification

To effectively promote sales of "Wooden Cassettes," it is important to identify the target audience. Based on the provided information, the target audience for this product includes:

1. Nostalgic Music Enthusiasts: Individuals who have a strong attachment to the 1980s music era and appreciate the tangible format of cassettes. This audience may include music collectors, vinyl enthusiasts, and individuals who enjoy the retro aesthetic.

2. Gift Buyers: Individuals looking for unique and sentimental gifts for special occasions, such as milestone birthdays, anniversaries, or music-related events.

3. Decor and Interior Design Enthusiasts: Individuals who have an affinity for vintage-inspired interior design and seek unique pieces to add character and nostalgia to their living spaces.

Branding and Messaging

To create a comprehensive marketing plan, it is essential to develop a strong brand identity and messaging that emphasizes the unique features and nostalgic and cultural value of "Wooden Cassettes." The key aspects of branding and messaging include:

1. Craft a Compelling Brand Story: Develop a narrative that highlights the historical significance, craftsmanship, and cultural relevance of "Wooden Cassettes." Emphasize their resemblance to the original 1980s cassettes and the unique experience they offer.

2. Visual Brand Identity: Design a visually appealing brand identity that reflects the retro charm of the product. This includes a logo, packaging, and website design that incorporate elements reminiscent of the 1980s cassette culture.

3. Compelling Content Creation: Generate visually appealing and informative content, such as high-quality product images, videos showcasing the manufacturing process, and customer testimonials. Collaborate with influencers or music industry personalities to create buzz and reach a wider audience.

Marketing Tactics

1. Online Presence:

   • Create a dedicated website: Design an engaging and user-friendly website that showcases the product range, provides detailed product information, and facilitates easy online purchasing.
   • Utilize social media platforms: Establish a strong presence on platforms like Instagram, Facebook, and Twitter. Share visually appealing content regularly, engage with followers, and encourage user-generated content.
   • Collaborate with influencers and bloggers: Partner with influencers, bloggers, or content creators who have a strong following among the target audience. Encourage them to share their experiences and reviews of "Wooden Cassettes" through various online channels.
   • Utilize e-commerce platforms: List "Wooden Cassettes" on popular platforms like Amazon, eBay, and Etsy to reach a wider customer base.

2. Offline Promotion:

   • Participate in relevant events and pop-up shops: Engage with the target audience in-person by participating in events, music festivals, or vintage markets. Set up attractive booths or pop-up shops that showcase the product and allow potential customers to have a hands-on experience.
   • Collaborate with independent retailers: Partner with local music stores, gift shops, or boutique stores that align with the target audience's interests. Display "Wooden Cassettes" prominently in-store and offer exclusive promotions.

3. Print Media and PR:

   • Advertise in niche magazines and newspapers: Place advertisements in magazines or newspapers targeting retro enthusiasts, music lovers, or collectors. Feature articles or interviews that highlight the uniqueness of "Wooden Cassettes."
   • Distribute press releases: Draft and distribute press releases to relevant media outlets, emphasizing the product's cultural significance and appeal to nostalgic consumers.

4. Customer Engagement:

   • Implement loyalty programs: Establish a loyalty program to reward repeat customers and encourage brand loyalty.
   • Encourage customer feedback and reviews: Collect customer feedback and reviews to assess the impact of marketing efforts on customer satisfaction and brand perception.

By implementing these marketing tactics and tailoring them to the identified buyer personas, we can effectively promote sales of "Wooden Cassettes" to the target audience and position them as nostalgic and cultural icons in the music industry.

+++++++++++++++++++++++++++++++++++++++++

 

Will virtual and augmented reality move us into the knowledge age? by Zenka

[15:18]

 

 

Example of Exponential Change

 

Outside of class work

Review Photopea - Exporting PNG layers for Artivive

Review Artivive - How to 3D Pro Basics 

 

 

 

Projects

- Get your drawing laser etched

- Finish artist trading cards

 

 

 

 

 

 

------------ 

Day 7

 

Neural Networks 

A digital solution for Artificial Intelligance 

[2min 35sec]

[5min 44sec]

[5min 57 sec]

-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-

Ai Prompt Frameworks

 

Ai - Perplexity as a research tool

 

  

Studio 

- Create ATC’s in Photopea

- Laser etch Vector images

 

 

 

Outside of Class

- Download Artivive App
- Review Photopea - How to break an image into 6 layers for AR

- Review Photopea - How to Create a 9 up on an 8.5x11” paper

 

 

Projects

- Work on Projects

 

 

 

Projects 

Project 3 Artist Trading Cards

description:

For this project you will be creating 'Artist Trading Cards' also known as ATCs. The creation of ATCs by artist comes from a long history of artists trading small samples of their work with other artist or were sold to make a little extra cash. They were very popular with Impressionistic era artists. The cards are generally 2.5" x 3.5" big and are either unique or are created in small editions.

 

example links:

ATC Wike

ATC collection

 

whats due:

- 8 different Artist Trading Cards, 2.5" x 3.5" in size at 180dpi.

- Each card shows examples of your ability to manipulate images using Photopea or Photoshop

* Each card should have a total of at least five layers:

- Three layers should be generated using ImageFX - link here of landscapes and/or things

- One texture layer

- One layer of color

- All your cards files need to be uploaded as flattened 'jpegs' to the Google class assignment album.

 

What should you do?

This is an open project. Be creative, express yourself. Find your style, create something retro-cool, urban chic, surreal abstraction, whatever, just create 8 images you are proud of.

 

First due date: Fri 12th before class

Your 8 images uploaded to the class Google Albums. Label your card files with your first and last name and a number.

Example - joevonstengel-1.jpg, joevonstengel-2.jpg. Save as JPEG file format.

 

Second due date: day of the Final

Layout your artist trading cards as 8 ups. Print your two best cards 16 times each. Cut them out and sign them. Have them ready for the final